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Hiring is only
the beginning.

Image of Margriet, Founder of Talent Marketing Coach

The best organisations don't just attract great people. They keep them, grow them, and turn them into advocates.

 

That takes more than good HR processes.
It takes a carefully designed, consistent and human employee experience.

●     15+ years in B2B marketing & talent strategy     ●     Award-winning EB & talent marketing expert     ●     20,000+ hires supported     ●

Don't leave your
employee experience to chance.

Diverse kantoorvergaderingen

58%

more likely to still be with the organisation after three years.

That's the impact of a structured onboarding programme • SHRM

From Candidate to Advocate
The marketing-powered framework focused on the entire talent lifecycle. 

Because your employer brand is built in every experience talent has, from the moment they learn about who you are, to their entire career path at your company.

Introducing the 
Talent Marketing Engine™

The Talent Marketing Engine

FREE DOWNLOAD

The Employee Experience Scorecard

Score your employee experience across 5 dimensions in 5 minutes. See exactly where it's working and where it's leaking.

  • Onboarding Experience

  • Internal Communication

  • Culture & Belonging

  • Retention & Engagement

  • Employee Advocacy

HOW WE WORK TOGETHER

FREE

30-Minute Free Advisory Call

Bring your scorecard results or your biggest employee experience challenge. We'll look at it together and figure out where to focus first.

A structured partnership to map, diagnose, redesign and implement your employee experience using marketing thinking, from onboarding through to advocacy. 

From €4K 

Employee Experience Strategy

Build a scalable advocacy programme with a clear strategy, content framework, enablement tools, and activation plan, so your employees become your strongest brand asset.

From €3K 

Employee Advocacy Programme

A practical session that teaches your HR team to think and communicate like marketers, applied directly to onboarding, retention and internal communications.

From €2K 

HR Team Workshop and Training

Let's connect

If you're ready to redesign your employee experience with a marketing-led approach, get in touch with me.

No obligations, Just a useful conversation about your current challenges. 

I'm interested in:

Where marketing thinking changes everything

From the moment someone accepts an offer, every touchpoint shapes how they feel about you.
Most companies leave this to chance.

  • Pre-onboarding that builds excitement, not anxiety

  • Internal communication that feels human, not corporate

  • Culture that's felt on the inside, not just marketed on the outside

  • Retention built on insight, not assumption

Employee Experience 

Your employees are your most credible employer brand asset. When they tell your story, candidates listen in a way they never would to a job ad.

  • Structured advocacy programmes that scale authentically

  • Content and tools that make sharing easy and natural

  • Employee voices integrated into talent attraction strategy

  • Glassdoor and review presence that reflects your real culture

Employee Advocacy

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